Founded in 2008, Change Consulting is a Black-owned, social communications agency based in Oakland, California. We provide a continuum of communications services to help racial and social justice advocates, organizers and visionaries win racial and social justice.
We see ourselves as more than consultants – we are committed to helping changemakers advance their vision and realize a more just and equitable world.
We do that in three ways:
We plan. Through responsive facilitation, deep listening, and an unwavering commitment to, and understanding of, racial justice, we design branding, messaging, and communications strategies that advance racial and social justice.
We act. We roll up our sleeves to help get the work done—developing content of all kinds, organizing small to large events, getting placements in the right media channels and increasing digital reach.
We train. Through 1-on-1 and group coaching and training, we help grow communications capacity.
Strategy
- Branding
- Naming, taglines
- Logos, brand identity
- Campaigns
- Communications strategy, roadmaps
- Messaging
- Research
- Storytelling
Engagement
- Earned media strategy and implementation, including
- Press conferences
- Rollouts and announcements
- Ongoing pitching and placement
- Op-eds and thought leadership
- Talking points
- Content strategy and implementation, including
- Collateral
- Reports
- Blogs
- Events
- Video
- Digital strategy and implementation, including:
- Websites and microsites
- Social media
Capacity Building
- Group or individual training
- Coaching
- Assessments
Strategy
Media audit, comparable organizational review, stakeholder interviews, focus groups, surveys, organizational and campaign communications strategy, messaging platforms.
Earned media can provide significant advantage by generating heightened visibility, new collaborations, new financial support, and increased influence. From materials, pitching, proven contacts and press events, we bring a comprehensive toolkit of media experience and skills to your media relations challenges. We develop strong angles and messages that resonate with media, and will develop and execute a media outreach strategy that will result in exposure on national, regional, and local levels. We also develop and conduct trainings that can help you and your team put your best face forward.
Engagement
Digital strategy, website development, microsites, landing pages, online events, including tweetchats and twitter townhalls, social media management, digital strategy for live events.
Earned media can provide significant advantage by generating heightened visibility, new collaborations, new financial support, and increased influence. From materials, pitching, proven contacts and press events, we bring a comprehensive toolkit of media experience and skills to your media relations challenges. We develop strong angles and messages that resonate with media, and will develop and execute a media outreach strategy that will result in exposure on national, regional, and local levels. We also develop and conduct trainings that can help you and your team put your best face forward.
Capacity Building
Media strategy, media list development, press releases, press advisories, press conferences and other events, spot and feature pitching and placement, opeds, media trainings.
Earned media can provide significant advantage by generating heightened visibility, new collaborations, new financial support, and increased influence. From materials, pitching, proven contacts and press events, we bring a comprehensive toolkit of media experience and skills to your media relations challenges. We develop strong angles and messages that resonate with media, and will develop and execute a media outreach strategy that will result in exposure on national, regional, and local levels. We also develop and conduct trainings that can help you and your team put your best face forward.