We provide integrated communications, content, digital media and earned media consulting services to help mission-driven organizations achieve their programmatic, policy and fundraising goals. We use our proven Insight, Purpose, Action process in all of our projects. Insight informs purpose, which drives action. Together, these three phases chart a path toward achieving the kind of impact our clients want to make. Above all, we strive to become close collaborators and invaluable partners to our clients, listening deeply, strategizing creatively and delivering continuous results.
Integrated Communications Strategy
Communications strategy is at the heart of what we do. We start by listening to your needs and analyzing your current situation, conducting interviews and other research to understand the context in which you operate. We then work with you to craft a communications strategy that maps out your goals, audiences, messages, messengers and relevant engagement strategies and tactics. We bring original thinking to every project, and design integrated communications action plans that are relevant, actionable and drive change.
Earned media can provide significant advantage by generating heightened visibility, new collaborations, new financial support, and increased influence. From materials, pitching, proven contacts and press events, we bring a comprehensive toolkit of media experience and skills to your media relations challenges. We develop strong angles and messages that resonate with media, and will develop and execute a media outreach strategy that will result in exposure on national, regional, and local levels. We also develop and conduct trainings that can help you and your team put your best face forward.
These days, there is no media without digital media. Social media, microsites and websites are critical components of any organization’s communications strategy. Whether your goal is to raise awareness, engage and educate stakeholders, and advocate for change, we'll help develop a proactive digital strategy for your organization or project and then work diligently to implement it. We'll help you expand your reach through social media and discover a unique and compelling voice that can grab the attention of your desired audiences but sparks them to act on behalf of your organization's mission.
From op-eds and reports to events and multimedia, content provides a powerful opportunity to establish thought-leadership and connect with your audience. We will work with you to gather all the pieces in place for a quality content program. We'll help you identify a unique branded voice and find the best words and visuals to tell your story clearly and creatively. We'll build and manage your entire content system from websites, blogs, e-newsletters, social media, opinion articles, and more. We also routinely partner with close collaborators such as designers, videographers and writers to create compelling websites, microsites, newsletters, brochures, videos and more.